Background Information:

Mediaport Entertainment: Corporate History

SALT LAKE CITY, UTAH - Mediaport’s vision is to be the digital distribution system company providing entertainment content to consumers at easily accessible locations.  Mediaport’s MediaATM™ solution is a patented, modular software platform that can reside on different hardware configurations: (1) An unmanned point-of-sale kiosk store; (2) a manned station with multi-headed touch screen units, and (3) remote terminals to a server solution. 

Mediaport is a leader in developing and patenting digital download solutions.  Founded in early 2001 by Jon F. Butler, the Company’s management team is committed to quality, its intellectual property, its scalable technology solutions, its content strategies, and is focused on the upside potential of digital content management and distribution.

Company Milestones:

• September 2002:  First mechanical prototype is finished
• April 2003:  First version of the user interface is developed
• June-August 2003:  Second version of the mechanical prototype is developed and finished
• September 2003: User interface is connected to the mechanical prototype
• November 2003: Helen Seltzer joins as CEO
• November 2003: Working MediaATM™ prototype is tested at Westminster College’s Gore School of Business

• December 2003: Mark Nakada – former Director of Marketing for Overstock.com joins team

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• January 2004: The Company begins customer interface testing
• February 2004: Mediaport signs deal with Excel Entertainment to distribute their musical content
• March 2004: MediaATMs™ generate first revenues in a commercial setting
• May 2004: Bob Merlis becomes Mediaport’s Publicist
• July 2004: Mediaport signs deal with BYU’s Tantara Records to distribute their content

• July 2004: Mediaport signs deals with Vapor Records and SIS Records to distribute their content
• July 2004: Mediaport.com website opens
• August 2004: Technology team integrates the MediaATM™ and web platforms as part of user interface V1.x
• August 2004: University of Utah becomes the first university to install a Mediaport MediaATMä
• August 2004: Mediaport signs deal with Sanctuary Records to distribute their musical content
• October 2004: Mediaport signs deal with Emepe3 to distribute 300,000 Latin artists from South and Central America
• October 2004: Mediaport signs deal with Tommy Boy Entertainment to distribute their musical content
• October 2004: Mediaport nominated for Billboard Magazine’s “Digital Music Innovation of the Year"
• November 2004: The Company introduces a new two-screen MediaATM™ design at the Billboard Digital Entertainment Conference in Los Angeles, CA
• December 2004: Warner Music Group (WMG) and Mediaport announce an agreement to offer music to consumers from WMG's world-renowned labels and artists

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• January 2005: Mediaport completes successful 30-day MediaATMä engineering test with Fortune 50 retailer
• February 2005: Mediaport inks deal with QuietTiger and Top Hits and to Place MediaATMs™ in nationwide retail locations
• March 2005: Mediaport signs agreement with Brigham Young University to join Mediaport’s MediaATM™ Network
• March 2005: Mediaport launches its College Network at the Association of College Unions International’s (ACUI) 85th Annual Conference
• April 2005: Mediaport is featured as one of the University of Utah’s emerging technology companies at several B2B symposiums
• June 2005: Mediaport is given the approval for a 27-unit market test with a Fortune 50 retailer in Q1 2006
• August 2005: Mediaport launches its integrated user interface V2.x
• September 2005: Mediaport signs agreements with the Army and Air Force Exchange Service (AAFES), and Weber State University to join Mediaport’s MediaATM™ Network
• October 2005: Mediaport signs agreement with Brazin’ Ltd., one of Australia’s top lifestyle and music retailers, to provide a retail kiosk solution for the Sanity retail stores in Australia and New Zealand
• November 2005: Mediaport signs agreement with NeoProducts, internationally recognized as the second largest kiosk manufacturer in the world, to provide a global retail kiosk solution for retailers
• November 2005:  EMI Music Group (EMI) and Mediaport announce an agreement to offer music to consumers from EMI's world-renowned labels and artists
• November 2005: The Company introduces a new two-screen MediaATM™ design at the Digital Entertainment & Media Event in Los Angeles, CA
• December 2005:  Real.com and Mediaport announce an agreement to offer games to consumers from Real.com’s extensive Gamehouse library
• December 2005:  SonyBMG Music Entertainment (SonyBMG) and Mediaport sign an agreement to offer music to consumers from SonyBMG's world-renowned labels and artists

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• January 2006: Randy Overturf, former Vice President of Customer Service for Integrated Healthcare Systems and Vice President of Field Operations for Coinstar, Inc. joins as COO

Other major milestones:

• In 2005, Mediaport filed a patent that relates to a system and related methods and processes for distributing digital content
• In 2005, Mediaport filed a patent that relates to a system and related methods and processes for integrating demographic data with digital content sales data
• In 2005, Mediaport filed a patent that relates to a system and related methods and processes for distributing digital content and customizing advertising dynamically based on real-time collected demographics
• In 2005, Mediaport filed a patent that relates to a system and related methods and processes for the processing, distributing, monitoring, and reporting of digital content from a host to/from second and third layer nodes
• In 2005, Mediaport filed trademark applications to protect its MediaATM™ designs

Mediaport™, MusicATM™, MediaATM™, MovieATM™, VideoATM™, DigitalATM™, GameATM™, BookATM™, and MagazineATM™ are trademarks of Mediaport Entertainment, Inc.  Mediaport’s MPMonitor, MPManage, and MPJukebox software applications have copyright registrations.

About Mediaport Entertainment

Mediaport™, a Delaware corporation, headquartered in Salt Lake City, was founded in early 2001 with a vision to be the digital distribution system providing entertainment content to consumers at easily accessible locations.  As the first company to deploy unmanned point-of-sale kiosks, Mediaport's patent-protected applications allow customers to purchase digital content by burning CDs/DVDs, or digitally downloading media to a USB storage device in minutes. 

For more information about Mediaport Entertainment, please visit: http://www.mediaport.com

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Mediaport™ and MediaATM™ are trademarks of Mediaport Entertainment, Inc.  All other product names are trademarks or registered trademarks of their respective owners.

For further information contact:

Tony Standley

The RETAiL Alert Group

e-mail info@adsass.com.au

Cell +61 (0)419240497

Website http://www.retailalert.com.au